Podcast advertisements in Singapore outperform other digital media formats on consumer engagement, ad saturation, and brand consideration efficiency, according to new research from podcast company ...

Adam Schlossman believes Influencer Marketing has matured into a core media channel, but the operational infrastructure supporting it has not. The average creator deal, from initial outreach to signed ...

Google.org, the philanthropic arm of Google, and YouTube announced a $20 million global initiative at YouTube’s “Growing Up in the Digital Age Summit” in Dublin on March 11 to address teen digital ...

Most creators know how to post. Fewer know how to turn those posts into a sustainable income stream. That gap is the business Cailyn Medley is building. Cailyn is the founder of Vue Creator Management ...

Fox Entertainment has hired Billy Parks as head of Fox Creator Studios, the company’s digital-first division focused on developing formats, intellectual property, and talent from the Creator Economy, ...

YouTube has announced the expansion of its likeness detection technology to a pilot group of government officials, political candidates, and journalists, broadening a tool previously available to ...

Liberated Syndication Inc. (Libsyn) has launched the Libsyn Audience Network (LAN), a new solution designed for audience-based buying across its podcast portfolio, as the company reports record ...

Meta has acquired Moltbook, a social network designed for AI agents, and will bring its founders into Meta Superintelligence Labs (MSL), the company confirmed. Deal terms were not disclosed. The ...

Canadian digital media company Narcity Media has launched Boost, a self-serve product on its Locals.tv creator monetization platform that allows brands to pay individuals and creators to share content ...

For many brands, creator marketing still sits on the margins of their marketing strategy. Campaigns launch, creators post, and performance gets measured. But, according to Lauren Simpson, that ...

A senior marketer at a multi-billion-dollar brand recently described their influencer program to Jeremy Grinacoff. The company spends millions annually on creator partnerships. Yet the team still ...

In early February, podcasters from across the UK gathered inside Apple’s Battersea Power Station offices in London for a day of workshops, panels, and conversations about building sustainable podcast ...